Big Ideas in Conservation

• http://www.nature.org/tncscience/bigideas/

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Climate change has the world's attention now — but not too long ago, most people hadn't even heard of it.

So what's next in conservation? What new ideas will become part of our common lexicon in five, ten or twenty years? Nature.org asked twelve experts from The Nature Conservancy to weigh in on the future of protecting nature. Read their responses — and then tell us what you think the next big idea in conservation should be.

Fast Forward to the Future of Conservation

A Dow Jones Average for the Environment Eddie Game "As conservationists, we need to find our 30 companies."	Get Urbanites Interested in Conservation Rob McDonald "Urban dwellers influence land use on almost every hectare on Earth."
Get Kids Back to Nature Brigitte Griswold "If today's children aren't experiencing nature, they won't protect it as adults."	Sea Change for Ocean Management Lynne Hale, Mike Beck and Scott Smith "We need to think about an entire seascape."
Conservationists — Can We Talk? Jonathon Adams and Alan Holt "Conservationists often do not communicate about their efforts."	Bringing Business to the Parks Steve Watkins "Structuring conservation projects with elements of a typical business transaction."
A New Market for Shellfish Rob Brumbaugh "The services that shellfish provide have real economic value."	Small Island Nations: Green Leaders? Pat Naehu "Their commitments have rejuvenated global marine conservation."
The Turbine Beneath Our Feet Alison Bowden "Look for energy innovations that use infrastructure already in place."	Truly Sustainable Hydropower Jeff Opperman "Rapid expansion of hydropower poses a thorny challenge."
Taking a Census of Nature Mike McManus "The environmental science equivalent to census data for demographers."	Measuring Conservation Success Rebecca Goldman "We need to ensure delivery of our promises."

Nature picture credits (top to bottom, left to right): Photo © View from a cliff in Ecuador (Mark Godfrey/TNC); © Female bobolink, Nebraska (Chris Helzer/TNC).